AI Insights · Timothy · January 2025
Top 5 Casual Games on iOS in the UK: Q4 2024
Discover the performance trends of the top 5 casual games on iOS in the UK during Q4 2024, with insights from Sensor Tower.
In the fourth quarter of 2024, the casual gaming scene on iOS in the United Kingdom showcased interesting trends among the top five games, as reported by Sensor Tower.
Township by Playrix saw a notable rise in weekly revenue, peaking at approximately $432K in the last week of December. Weekly downloads experienced a significant increase towards the end of the quarter, reaching 107K. Active users gradually rose from 231K at the beginning to 320K by the end of the quarter.
Offline Games - No Wifi Games from Moreno Maio maintained a steady revenue stream, with a slight dip mid-quarter but closing at around $1.7K. Downloads fluctuated, ending the quarter with 46K, while active users showed a resilient climb, finishing at 472K.
MADFUT 25 experienced a sharp decline in weekly downloads from 171K in early October to around 9.9K by the year's end. Active users also decreased, from 149K to 105K.
Cryptogram: Word Brain Puzzle by Joyteractive showed consistent revenue growth, reaching around $5K at the end of December. Downloads increased significantly towards the quarter's end, peaking at 48K. Active users followed a similar trend, rising to 127K.
MONOPOLY GO! by Scopely, Inc. had a strong revenue performance, with a high of $1.1M in late November. Downloads remained relatively stable, ending at 35K, while active users saw some fluctuation, concluding the quarter at 524K.
These insights offer a glimpse into the dynamic performance of casual games in the UK market. For more detailed data and analysis, visit Sensor Tower.
